Mail-focused fundraisers harrumph at digital, saying it isn’t important because it is a small portion of revenues.
But you, a savvy digital fundraiser know better. You know that digital outreach is an ideal way to:
– Recruit sustainer-first donors
– Find new constituents you won’t find in rental/exchange lists
– Take advantage of robust lookalike modeling
– Test new concepts and messaging at low cost
– Use video to engage emotions
– Support other channels’ campaigns with cotargeting, email support, and customized donation forms
And to hit your ever-growing revenue goal.
We have you covered with our proprietary modeling and audience selection system SimioCloud, CRM and analytics through Aegis, and end-to-end digital services with our three digital agencies:
– Barton Cotton Fundraising Group
– CDR Fundraising Group
– ResourceOne Fundraising Group
Digital clients include:
– Shriners Hospitals for Children
– Wounded Warrior Project
– March of Dimes
– Paralyzed Veterans of America
– The American Legion